Wav Music Festival
America’s first DJ fest
2023
Wav (pronounced “Wave”) is the first music multi-genre DJ music festival, featuring talents from all over the world. The festival takes place in summer 2023 in Atlanta, Georgia. The client requests a visual identity kit that calls back to tribal art without being too region-specific, with a distinct yet internationally appealing palette.
Branding, Visual Identity, Social Media.
Brand Identity Guide
Social Media Templates
Six different templates for artist introduction, announcements, and weekly playlists.
Secondary palette and graphic elements
Expanded palette based on primary and patterns to enhance visual identity.