Bánh Vietnamese Shophouse is one of New York’s finest Vietnamese restaurants, celebrated for its authenticity and down-to-earth atmosphere. Its chef, Nhu Ton, had received accolades from publications like the New Yorker, The New York Times, Rising Stars magazine, etc.

For of Bánh’s 3rd birthday, my team helped the restaurant revamp their brand image, social media presence, and brand story, highlighting the personal narratives chef Nhu Ton brings to her dishes. We also created physical assets for the birthday celebration itself, centering the dinner around the various unheard sauces of Vietnamese cuisine.

Illustration, Social Media, Set Design.